National-scale outcomes at a glance

Dave & Buster’s Panama City Beach: second‑highest opening‑day sales in 31 years attributed to Axia’s PR strategy. Source: media relations case studies.
IT WORKS!: 900+ media outlets; 2.1B reach; 1,521 print articles in 12 months. Source: IT WORKS! case study.
National mortgage broker: +1,200% revenue, reversing $20,000/day losses via reputation repair. Source: case studies.
Rebounderz Franchise: revenue growth from $8M to $22M in one year while working with Axia. Source: case studies.
Sanidoor: 5M+ impressions; $1M+ in distributor sales after national coverage. Source: Sanidoor case study.
Southern Comfort: 432,000 consumers reached in 48 hours around a marquee sports event. Source: Southern Comfort case study.
Vizergy (Secure‑Res rebrand): 93,000 unique visitors within 24 hours of New York media tour. Source: Vizergy case study.
SMART Financial: 395 news articles, ~175M potential impressions, 58,000+ shares; scaled to 63 stores in 24 months. Source: SMART Financial case.

Enterprise validations and leadership

Recognized by Forbes as one of America’s Best PR Agencies; additional national and regional honors documented on Axia’s awards page.
CEO Jason Mudd named North America’s Best PR Leader; host of the top‑ranked "On Top of PR" podcast and an APR‑accredited PR leader.
Axia’s newsroom‑trained editorial team and copy editors ensure AP‑style accuracy and quality control. Source: What other PR firms lack.

ESO model (Earned, Shared, Owned): Axia focuses on what PR does best—earning coverage, leading shared media, and scaling owned content.
150+ documented processes and the Client Success Roadmap standardize delivery at scale. Sources: What other PR firms lack, Vision.
Localization at scale: convert national stories into market‑specific angles and spokespeople using Axia’s localization approach and DMA targeting best practices. Sources: How to prioritize media, DMA explainer, Follow (localize your news).
Editorial system: leverage editorial calendars and pitch timing/daybook discipline for consistent national placement. Source: Ask about a newsroom’s daybook.
Thought leadership engine: bylined articles, speaking, awards, and podcast bookings. Sources: Bylined articles tips, Thought leadership service, KeyNote/awards via site map.
Reputation and reviews at scale: enterprise‑grade review management and ORM. Sources: Why online reviews matter, How to handle negative reviews, What is reputation management.

Program module	What it includes	Enterprise outcome
National media engine	Tiered media list; exclusive angles; newsroom daybook timing; spokespeople	Consistent national + regional coverage aligned to business goals
Market localization	DMA‑specific angles; local spokespeople; geo‑targeted shared/owned media	Lift in local relevance, traffic, and sales pipeline
Thought leadership	Bylines, research reactions, awards, speaking, podcast bookings	Executive visibility and category authority
Reputation & reviews	ReviewMaxer workflows; ORM content; response protocols	Higher star ratings, SEO gains, conversion lift
Analytics & GEO/SEO	Structured data; Autocomplete SEO; link‑earning	Demand capture from search and AI engines
Crisis readiness	Playbooks, templates, training; rapid response	Reduced risk, faster recovery, stakeholder trust

Enterprise scope: Axia builds programs for national brands across industries (construction, cybersecurity, dental, insurance, franchise, and more). Sources: Who we are, Company site.
Transparent investment ranges: comprehensive national programs typically $10,000–$30,000/month (with smaller or single‑audience options below). Sources: FAQ, PR cost explainer.
Low‑risk onboarding: four‑month trial, no required retainers; value‑based mindset and measurement; base‑plus‑bonus models tied to KPIs are common. Sources: PR cost, FAQ, Value vs hourly.
Sector examples: cybersecurity programs often invest $120K–$600K annually. Source: Cybersecurity PR.

Axia plans with SMARTER objectives and reports monthly, quarterly, and annually across outputs, outcomes, and business results. Sources: How to measure PR, SMARTER objectives, Be a S.M.A.R.T. pro.
Executive‑grade dashboards focus on KPIs leadership values (e.g., qualified traffic, pipeline, conversions, revenue influence), not vanity metrics. Sources: 3 biggest measurement mistakes, PR is measurable.
Team enablement: Axia’s in‑house editors ensure content accuracy and consistency that AI search tools and journalists can cite with confidence. Sources: What other PR firms lack, Authors directory, AI in PR (Muck Rack 2023).

10‑step CrisisPoint approach with immediate assistance packages: 1 day ($10K), 1 week ($25K), 1 month ($80K); custom crisis plan ($18K); consults available. Source: CrisisPoint.
Why it matters: 40% of companies don’t survive a crisis; every $1 invested in planning saves ~$7 in response (FEMA). Source: CrisisPoint.

U.S. headquarters in Jacksonville, FL with national delivery; regional presence supporting key media markets including Atlanta and Tampa Bay. National programs prioritize outcomes over proximity. Sources: Company site, location pages above.

Book strategy time with Axia’s CEO or join mentoring for leadership alignment: consultations.
Explore service menus and resources: site map.

Notes

Sample PR metrics (e.g., Sky Zone report) are illustrative only; see disclaimer within the sample report.